Executive Director Laura Knoth explained how the program continues paying dividends.
"Over the past couple of years, I've had the opportunity to have personal conversations with anglers; their depth of knowledge and attitude regarding corn farmers and ethanol, including its compatibility with boats, is increasing and improving. Area businesses are also taking note of our message, marine service dealers allowed us to display pro-ethanol banners in front of their buildings. That is definitely a first, and it's the start of a promising dialogue!"
The KyCorn and CAE sponsorship also included a Crappie Masters TV episode to be filmed at this tournament, which will amplify the messages of this weekend to 3.2 million households across the nation. The episode will air in Spring 2018, and will feature messages by Jessica Bennett, NCGA's Director of Market Development, and Adam Andrews, KyCorn's Program Director. Farmer leaders used the fanfare associated with this tournament to earn some media attention. They also sent letters-to-the-editor to several newspapers throughout Kentucky and West Tennessee, many of which were printed.
American Ethanol Sponsors Crappie Masters Tournament
The American Ethanol Crappie Masters Kentucky/Tennessee State Championship was held April 28-29, on Kentucky & Barkley Lakes. The weigh-in and tournament headquarters were at Buchanan Resort in Springville, TN. This is the second year KyCorn has partnered with Commonwealth Agri-Energy to showcase American Ethanol and dispel ethanol myths during the sponsored event.
Many in the boating industry have bought in to misinformation about ethanol-enriched fuels' impact on seasonal-use engines. "We want to approach our critics directly about the truth and help them understand benefits of ethanol to our environment, the economy, and engines," said KyCorn Programs Director Adam Andrews. "By making ourselves available to the marine community through this program we have been highly successful at correcting misunderstandings about how ethanol and boats do mix."
American Ethanol is the title sponsor of the Crappie Masters Tournament Trail, as well as a sponsor of 2 angler teams. KyCorn and TnCorn team up through the KY/TN championship to work with local media and leaders to explain how E10 is not only safe in marine engines, but share the many other benefits of the ethanol fuel.
Personal attention is placed on boat dealerships and marine engine service and repair shops to make sure all facts are available to mechanics and their customers as well. Today, more than 97 percent of the nation's fuel is blended with 10 percent ethanol. More than 12 million recreational boats in the United States are approved to operate on E10.
Literature is placed at several area boat dealerships and marine engine service shops.
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