Kentucky Cattlemen's Beef Launched in Grocery Stores
Kentucky Cattlemen's Ground Beef, is a collaborative project of the Kentucky Cattlemen's Association, Governor's Office of Agriculture Policy, Kentucky Department of Agriculture, Kroger, and the Kentucky Corn Growers to put Kentucky-grown and fed beef into the hands of customers.
To grow the local corn-fed beef market, KyCorn invested in a certificate of deposit last year that Beef Solutions, LLC used as loan collateral for startup. The Kentucky Cattlemen’s Association venture also secured a $127 thousand grant from the Agricultural Development Board to begin operations.
"KyCorn is proud to see this project up and running," said Laura Knoth, KyCorn executive director. "Now consumers can enjoy an excellent ground beef product that was raised and processed here in Kentucky."
The product hit select Kroger store shelves on March 14, and marketing events have been held at several Kentucky Kroger locations.
For more information, visit http://www.kentuckycattlemensbeef.com/.